MAISON DE CAROLIS
In 2026, we launched a brand born from a deep passion for the world of perfumery. This project was conceived during a period of personal reflection, during which fragrances played a fundamental role in evoking meaningful memories and providing comfort during difficult times. The creation of this brand represents our intention to share these emotional experiences through unique fragrances, so that others can find joy and inspiration in them.
PHILOSOPHY
Maison De Carolis was born from a journey of personal reflection, during which fragrances took on a profound meaning, becoming keepers of memories, emotions, and lived moments. In the most complex times, perfume proved to be a silent yet essential presence, capable of evoking comfort and beauty. This awareness led to the maison's philosophy: to transform emotions into authentic olfactory creations, so that each fragrance can accompany the wearer and leave a mark on their personal story.
VISION
Our vision is to help bring elegance back to the forefront of contemporary perfumery. We aspire to build an Italian maison recognized for the quality of its creations, for its distinctive identity, and for its ability to offer authentic and uncompromising fragrances. We want to create a universe where perfume becomes a personal signature, capable of accompanying each individual with discretion, character, and elegance.
TIME
We live in an age where everything seems to move faster and excess is often mistaken for presence. Maison De Carolis was born from the desire to rediscover a different idea of elegance: discreet, authentic, and destined to last. We believe that true sophistication does not lie in ostentation, but in the ability to leave a profound impression without the need for excess. This is why each of our fragrances is designed to accompany the wearer with character, balance, and distinction, transforming perfume into a personal signature that transcends time without losing its identity.
SUBJECT
Every creation of ours stems from a choice that knows no limitations. Every raw material is sought out, studied, and understood even before being selected. From the purity of an essence to its origin, from the moment of harvest to its evolution on the skin, every detail is guided by a precise intention. We select ingredients that have traversed lands, seasons, and traditions, to become part of compositions crafted with care and sensitivity. It is a slow and rigorous process, where balance takes shape nuance by nuance, until it achieves a harmony capable of expressing the character and vision of Maison de Carolis.
FOUNDER
Nicola De Carolis (1996) is the founder and creative director of Maison De Carolis. His passion for perfumery began at a young age and developed over time through years of study, research, and experimentation. Intrigued by the ability of fragrances to express character and presence, he developed a personal vision of perfumery based on the balance between creativity, elegance, and attention to detail. In 2026, he decided to establish Maison De Carolis with the goal of creating an Italian house capable of distinguishing itself through authenticity, quality, and stylistic coherence. For Nicola, each composition represents the result of continuous research, where technique and sensibility meet to shape creations with a recognizable and uncompromising character.
"Most people consider perfume an invisible accessory that completes an outfit. I believe it represents who we have been, who we are, and who we will be."
THE NOSE
Mattia Sorrentino (1996) is an independent perfumer. His research stems from an instinctive attraction to raw materials and the evocative power of fragrance. Self-taught at first, he studied and analyzed thousands of natural and synthetic ingredients, delving into chemistry, formulation, and the construction of olfactory accords. Over time, he has collaborated with independent and corporate perfumers and with major fragrance houses, developing customized fragrances and olfactory projects for brands and companies. He also studied at the Italian Perfumery Institute, where he now teaches and provides training. His approach combines technical rigor, research into raw materials, and an independent creative vision. Each creation aims to restore depth and character to contemporary perfumery through authentic compositions, built without following market trends or patterns.